From Outreach to Closures

Boost Your Business Revenue with Sales as a Service

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Gravitas is an expert in delivering end-to-end Sales for your business with our Sales as a Service offering. Startups struggle with building effective in-house sales teams, which often leads to significant burn. At Gravitas, we have years of expertise in sales and marketing across industries. We take care of your sales, while you can focus on operations. 

 

Our Sales as a Service division acts as an extended arm for you. We deep dive into your business and understand your funnel and buyer persona. We develop strategies and sales processes, including ICP, database creation, outreach, lead generation, discovery calls, objection, handling, and deal closures. 

 

Gravitas adds value to your business through our expertise and agility to drive results fast. It is not just about generating leads, it is about end-to-end ownership of your sales cycle, including:

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Why Sales as a Service is important?

Sales as a Service (SaaS) or outsourced sales is a game changer for businesses looking to grow quickly without the burden of building an in-house sales team. It is a smart approach to stay competitive, cut costs, and focus on your core business while tapping into expert sales strategies. Whether you are a startup, a mid-sized company, or an enterprise launching a new product or service, SaaS delivers instant access through skilled sales professionals, proven processes, and industry insights that shorten sales cycles and boost conversions. The flexibility to scale up or scale down based on market requirements or seasonality is a huge advantage, and pay-for-performance models ensure that you are investing in real results.

This is where Gravitas excels as a strategic partner. We bring deep market knowledge, a tech-driven sales engine, and a tailored approach to fit your unique B2B, SaaS, or enterprise sales cycles. We handle everything from ICP identification to lead generation to closing deals, using diverse data sourcing tools, analytics, and multichannel outreach to maximize your ROI. Our transparent reporting and data-driven decisions keep you informed and agile. We extend our expertise to help you launch your product or service in the market with the latest strategies. 

 

With Gravitas, businesses get a predictable sales pipeline, high quality leads, and the freedom to focus on what you do best, driving long-term growth and exceeding revenue goals. 

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What We Do

Our Sales as a Services

End-to-End Sales Execution

Gravitas handles everything right from creation of target specific database, outreach, lead generation, to nurturing and conversion, acting like an extension of your core sales team. This saves you time, cuts costs, and lets you focus on delivery and customer satisfaction.

Industry-Specific Sales Expertise

With deep experience in B2B sectors across multiple industries including SaaS, IT , Edtech, and more, Gravitas understands your audience. We craft tailored strategies that connect, engage, and convert better for you.

Flexible & Scalable Engagement Models

Whether you are a startup or a big player, Gravitas offers flexible models ranging from project-based engagements to long-term partnerships. We scale up or down quickly without the hassle of hiring or training.

Performance-Driven with Transparent Reporting

Gravitas focuses on results-oriented efforts with clearly defined KPIs, tracking sales pipe, with clear metrics and regular updates on progress. We keep our customers informed with regular updates, insights, and on track of the sales and conversions.

Keywords Optimization

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Technical SEO

Site Loading Time or Page Speed is the major concern of all website publishers because you get few seconds to attract your website visitor and if the website doesn't load in the respctive time you lose a potential lead.

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SEO friendly Content Optimization

The content on your website which is the major factor in deciding your site ranking on search engines. The content needs to be SEO friendly and appealing at the same time.

Our Process

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1. Sales Advisory & Go-To-Market (GTM) Strategy

Sales advisory and GTM strategy are your keys to scaling smart, launching products and services, or entering new markets with confidence. Gravitas helps you find your ideal customer, align sales and marketing, and build a repeatable sales engine. We deep dive into market research, map customer journeys, and create data-driven GTM plans tailored to your industry and growth stage. From crafting sales playbooks to setting revenue targets, we turn strategy into action with our Sales as a Service, ensuring real and measurable results. Our hands-on approach encompasses competitive analysis, channel mix, and integration with product and marketing for a seamless and high-impact growth strategy for your business.

2. Database Creation & Targeting Framework

Database Creation and targeting framework powers your Sales as a Service by building a targeted, high-quality prospect database. Gravitas crafts a precise list matching your Ideal Customer Profile (ICP), using verified contact details, such as emails and LinkedIn profiles. We segment the database by industry, geography, and company size to focus on real buyers. This streamlined and accurate database fuels effective sales outreach for our clients.

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3. Lead Generation & Prospecting

Our lead generation experts turns your targeted database into a buzzing sales pipeline. Gravitas reaches out through cold emails, LinkedIn, and cold calls, using personalized and value-packed messages tailored to your buyer personas. We believe in precision, not just volumes, to spark interest in the prospects and generate trust in your brand. We manage inbound leads, qualify prospects, and optimize our campaigns with A/B testing to book meetings with high-potential leads.

4. Lead Qualification

Qualification of leads is a highly critical step in the sales process. This process converts initial interest into solid sales opportunities using the BANT framework, wherein we check Budget, Authority, Need, and Timeline requirements from the prospects. Gravitas filters leads with precision, ensuring that only high-potential ones move forward. We assess buying intent, disqualify unfit leads, and nurture promising ones, keeping your sales pipeline updated and focused. This clear and consistent process cuts guesswork and boosts conversion rates for your business.

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5. Discovery Call Execution

This is a key step where Gravitas converts qualified leads into meaningful conversations, not pushy sales pitches. Skilled sales pros dive into 1-on-1 calls, asking smart and open-ended questions to uncover prospect’s challenges, goals, and motivations. We map pain points to identify and come up with solutions, build trust, and design the right strategy.

6. Need Analysis & Solution Mapping

We connect with your prospect’s challenges with an intent to design tailored solutions for your business. After a discovery call, we dive deeper into pain points and goals, demonstrating how your products or services deliver measurable results, such as cost savings or efficiency gains while highlighting your USPs. With sharp industry know-how, we align your features and key selling points to outcomes by crafting a clear value narrative. If required, we loop in sales engineers for technical validation and prepare custom pre-sales materials.

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7. Product or Service Presentation

Gravitas’s sales team delivers tailored presentations that connect your products or services directly to the prospect’s challenges and goals. Far from generic demos, these customized slide decks or interactive walkthroughs highlight ROI, competitive edges, and real business impact. We incorporate industry-specific challenges, use-case scenarios, and success stories to build trust and confidence. Key stakeholder concerns are addressed head-on to demonstrate relevance and value.

8. Objection Handling & Follow-Up

Our sales team turns hesitations into opportunities. We listen closely to your prospects pertaining to price, fit, or timing and respond with clear and data-driven solutions that keep the conversation flowing. Follow-up emails, call recaps, and gentle reminders keep prospects engaged, while leadership or technical experts step in for tougher questions.

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9. Proposals, Negotiations, & Contracting

Gravitas’s sales team finalises deals by presenting a clear and tailored commercial proposal that outlines the solution, pricing, timelines, and terms. We make sure the prospect envisages the value and costs involved. This helps our clients builds trust and secures the prospect’s commitment.

10. Sales Engagement & Deal Closure

Our team tackles any final concerns, reinforces the solution’s value, and aligns on any expectations. Working closely with management, we craft a clear and formal agreement tailored to the prospect’s requirements. The proposal is shared for signing, turning engagement into a signed commitment.

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READY TO GROW YOUR BUSINESS?

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FAQ's

Frequently Asked Questions

Gravitas handles your entire sales process, from crafting a go-to-market strategy and building a targeted database to lead generation, discovery calls, objection handling, and deal closures. We act as an extension of your team by delivering tailored solutions with transparent reporting to drive revenue growth for your business.

We use a rigorous process to build segmented databases based on your Ideal Customer Profile, with verified contact details and precise targeting by industry, geography, and company size. Our lead qualification process follows the BANT framework to focus only on prospects with real buying intent.

Absolutely! Gravitas seamlessly integrates with your current CRM and sales tools, ensuring smooth data flow and pipeline management. We can also set up new systems if required. We tailor our tech stack to fit your workflow.

We hit the ground running, typically setting up your database and launching outreach within a week. While timelines vary, our streamlined process often generates qualified leads and meetings within the first few weeks, depending on your ICP.

Gravitas’s Sales as a Service is designed for businesses of all sizes, from startups testing new markets to enterprises scaling sales efforts. Our flexible and scalable approach adapts to your growth stage and budget by delivering results without the overhead of an in-house team.

We track clear KPIs like lead conversion rates, pipeline growth, and closed deals, providing regular and transparent reports. Our data-driven insights let you see progress, optimize strategies, and stay aligned with your revenue goals.

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